Prettislim Clinic has been ranked as No 1 Bariatric/ Slimming clinic in Mumbai, after an Extensive All India Lifestyle Hospital & Clinic Survey conducted in collaboration with i3 Research Consultants (i3RC).
Research Methodology
The objective of this research was to arrive at a list of top lifestyle hospitals & clinics in India (for elective procedures/ treatments). The study had two major modules i.e. Perceptual Rating Survey & Factual Survey preceded by desk research to create & identify the broad list In the perceptual module, a structured questionnaire was administered among selected respondents to arrive at a ranking & rating of lifestyle hospitals & clinics in respective therapeutic areas viz Dialectology, Orthopedic, Bariatric, Trichology, Dermatology, Plastic
Surgery, Dentistry & Ophthalmology. Each respondent was asked to give ratings for only those hospitals/ clinics that he/she was aware,
Considering them as best at national and their zonal level (in their respective therapeutic areas) – 5 each hospital/ clinic respectively to avoid investigation fatigue to ensure quality data. A sample survey of 900 was conducted in select cities – Delhi-NCR, Mumbai, Chennai, Kolkata, Bangalore, Hyderabad, Ahmedabad, Chandigarh, Pune, & Lucknow There were two main respondent categories
– those who are the experts in their therapeutic areas (Experts) and those who have undergone for elective procedures/ treatments
(Active Users). The respondent categories included:
- Experts
- Consultants/ Surgeons from respective therapeutic areas
- Active Users
- Past as well as current users of lifestyle therapeutic areas
An extensive 6 weeks field work was conducted from beginning the 2nd week of May 2016
MODULE 1 | LISTING ELECTIVE LIFESTYLE TREATMENT HOSPITALS & CLINICS
Mumbai No. 1 Slimming ClinicThe module 1 was a secondary research module. A comprehensive list of elective lifestyle treatment hospitals & clinics were generated for
Respective therapeutic area with the help of internet, magazines, etc The list was further refined to those list of hospitals & clinics which provides only elective procedures & treatment in respective treatment areas; Orthopedics procedures like joint replacements, etc.; Bariatric procedures like gastric bypass, sleeve gastrectomy, etc. Trichology (excluding only hair transplants); Dermatology (excluding only cosmetic surgery); Aesthetic procedures like Plastic Surgery, Cosmetic Surgery, Reconstructive Surgery, etc., Dentistry procedures including Dental And Maxillofacial Implant Surgery; Ophthalmology procedures including protection, preservation, enhancement and restoration of vision.
MODULE 2 | PERCEPTUAL SURVEY
Mumbai No. 1 Slimming Clinic: A perception questionnaire was administered to respondents. The same also checked for awareness scores. Respondents were allowed to respond for those hospitals/ clinics only which were known to them. Respondents were provided a list of parameters to evaluate the hospitals/ clinics & rate on a scale of 1-10 where 1 was poor & 10 was excellent. The list of parameters to be covered in the survey was arrived at based on discussions with experts from the respective therapeutic areas – Dialectologists /Endocrinologists, Orthopedics, Bariatric Surgeons, Trichologists, Dermatologists & Plastic Surgeons, Cosmetic Surgeons, Dental specialists and Ophthalmologists.
The following key parameters were covered in Perceptual Rating
- Infrastructure
- Modern Techniques
- Quality of treatment
- Convenience
- Range of services
- Value for Money
- Overall Brand Value
The questionnaire was so designed that both experts & past/ current users of respective therapeutic areas were exposed to the same parameters – this ensured that the scores of different stakeholders could be correlated and collated to arrive at a single final score.
MODULE 3 | FACTUAL DATA COLLECTION
Around 600 lifestyle hospitals/ clinics were sent the factual data questionnaire and then rigorously followed up telephonically .The factual data sheet was focused on the following information areas:
- Infrastructure / facilities
- Technology availability
- Modern day equipments available
- Research facilities
- Doctors / consultants / surgeon empanelment
- Recognitions / certifications
- Value for money
- Geographic presence
- International exposures
- Overall image / legacy
ANALYSIS: FINAL RANKINGS
A robust approach was followed to arrive at the final rankings. The step by step process is given below:
- Perceptual Score
- Ratings on various parameters for each hospitals/ clinics
- Calculating importance of various parameters to arrive at weights for each parameter – we used a regression model to arrive at the importance of various parameters
- Calculation of raw scores and weighted scores for each parameter
- Calculation of overall score for each hospital/ clinic using importance weightage.
- Factual Score
- The information collected corresponded to similar parameters as in the perceptual survey
- A detailed scoring system was developed for each parameter
- After assigning scores to each parameter, raw scores were calculated
- The raw scores were weighted by their importance to arrive at weighted scores
- The final hospital/ clinic score was calculated as in the perception survey
- The final score for a hospital/ clinic was an average of Perception
Score and Factual Score – equal weightage was given to both
Some caveats/assumptions:
Mumbai No. 1 Slimming Clinic
- Best efforts were made to reach every hospital/clinic; however any hospital/ clinic that did not send complete “Fact-Sheet” within the allotted time was assigned an average Factual score for calculating their overall ranking
- Any hospital/ clinic which expressly stated that it did not wish to participate in the survey was excluded from the survey
- Sole hospital/ clinic within their allotted categories have not been ranked vide this survey
- Hospitals established post 2014 and Clinics established post 2015 were considered under emerging category list
About i3 Research Consultants (i3RC)
i3 Research Consultants (i3RC) is a boutique research & consultancy firm that is focused on offering Superior Client Service, Strategic Insights, Innovation, Quality & Commitment. i3RC has a young and dynamic team of researchers who are very passionate about their work and are always willing to put that extra effort to make every project a great success. In addition i3RC has a team of highly experienced industry experts as consultants who provide their expertise for specific projects. i3RC is a full member of MRSI and follow MRSI code of ethics while conducting every research project. Given their commitment to quality, i3RC has developed a 3 tier and multi stage quality control system to deliver excellent quality. i3 Research Consultants (i3RC) has rich experience is conducting ranking surveys across domains. In this regard i3RC team have together worked out rigorous scientific methodology.
Note: Present survey has been conducted by an independent Research Agency named i3 Research Consultants using stated
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